Your blog content calendar, planned for you.
theStacc fills a 30-day calendar with one topic a day from your business: a keyword, a title and a short brief for each post. Edit anything before it’s written, then it publishes on schedule.
The whole month, at a glance
Thirty slots appear at once, then fill day by day with a topic. Published, ready and queued posts are counted for the month you are viewing.
Every slot is a ready brief
Each day gets a keyword, a working title, a format and a two to three sentence brief, so you can judge a topic before any writing happens.
- Edit before it’s writtenChange the date, title, format or keyword. The brief refreshes to match.
- Stays currentChanged your services? Regenerate the topics that haven’t been written yet.
- Next month on demandCreate days 31 to 60. Topics already used are left out.
Explain what short cycling is, the six most common causes from a dirty filter to an oversized unit, which ones a homeowner can fix and when to call a technician.
Keywords rotate, topics never repeat
You keep a pool of keywords. theStacc picks one for each slot and rests it afterwards, so the calendar stays varied.
- 60-day cooldownA used keyword rests for 60 days before it can be picked again.
- Always-On for core servicesStar a keyword to skip the cooldown and schedule it first.
- Generate more with AIAdd your own, or have theStacc write long-tail keywords from your business.
- furnace tune up cost Active 1 Today
- heat pump vs furnace Queued 0 Never
- furnace short cycling causes Cooling 1 12d ago
- ductless mini split cost Queued 0 Never
- commercial hvac repair Off 2 3mo ago
Holidays and local events, built in
Pick a location and theStacc finds the holidays, festivals and events there each month, suggests promotion ideas, and weaves the ones you save into your scheduled posts.
- Nov 26ThanksgivingPre-holiday furnace check offer
- Nov 27Black FridaySmart thermostat install deal
- Dec 6Holiday lights festivalBreaker and wiring safety post
What a content calendar should include
- Publish dateOne slot per day, across the whole month.
- Target keywordA long-tail phrase a real customer types.
- Working titleThe headline the post is written to.
- FormatHow-to, listicle, comparison, guide and more.
- BriefTwo or three sentences on what the post covers.
- StatusQueued, writing, ready for review, published.
Questions
What is the best content calendar for a blog?
One that fills itself. A spreadsheet or Notion template only holds the plan; theStacc builds a 30-day blog content calendar from your business, writes each post on its date, scores it and publishes it, while you edit or approve anything along the way.
What should a content calendar include?
For each post: the publish date, the target keyword, a working title, the format, a short brief and a status. theStacc fills all six for every day of the month.
What is the difference between an editorial calendar and a content calendar?
An editorial calendar plans what you will publish and why: topics, keywords and briefs. A content calendar schedules when each piece goes out. theStacc does both in one view: each day has a planned topic and a publish date.
How often should a small business blog?
Steady beats bursty. Publishing on a regular schedule builds topical coverage that search engines and AI assistants can trust. theStacc plans one post a day on the 30-article plan, with 50 and 80 article plans for more.
Can I change topics in the calendar?
Yes. Edit the date, title, format or keyword of any post that hasn’t been written yet, and its brief refreshes to match. Regenerate topics after you update your business details, or create next month’s plan on demand.
Is there a free content calendar?
theStacc starts with a free 3-day trial, then Blog SEO is $99 a month for 30 articles. Free templates are fine for planning; theStacc is for when you want the plan written and published too.
Part of Blog SEO
The calendar plans it. Blog SEO writes, scores and publishes it, from $99 a month.