theStacc plans, writes, scores, and publishes 30 articles a month into a client’s CMS. One workspace per client, Admin/Editor/Viewer roles, month to month. Your writers cost more than this before they open a document.
Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Used by operators who need publishing volume, not another dashboard
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For a digital marketing agency, SEO fulfilment is the production side of what you already sell: research, drafting, editing, publishing, and reporting on content for every client on retainer. theStacc is the production layer — a separate workspace per client, a 30-day plan generated from that client’s services, articles scored 0–100 before they publish, and weekly rank tracking with history. You keep the strategy, the client relationship, and the margin.
The maths is the argument. A competent freelance SEO writer runs $150–$400 an article, so eight articles a month is $1,200–$3,200 of fulfilment cost against a retainer you probably priced at $2,500. Blog SEO is $99 a month per project, or $167 with Local SEO and Social attached. That is the difference between fulfilment being your biggest line item and fulfilment being a rounding error.
Two surfaces, not one. The map — your Google Business Profile, which decides whether you appear in the local pack — and the blue links, where your website pages answer the questions people type before they buy.
Google rewards pages that have been live and useful for months, and listings that stay active. That is why cadence beats intensity: publishing steadily for a year outperforms a burst of work every quarter.
Every new logo you close adds a production debt. Twelve clients on content retainers is somewhere between sixty and a hundred deliverables a month, and all of it lands on two or three people who are also doing everything else.
The part nobody says out loud is that you dread fulfilment. You sell content marketing well, and then the writer goes quiet on a Thursday, the deadline slides, and you are the one apologising in the client Slack for something you did not do.
So you hire, and the margin goes with it. Or you push volume onto a cheaper writer and the quality drops just enough that the client stops forwarding the articles internally, which is the first quiet symptom of a churn conversation three months later.
Then the retainer ends, the reason given is "we’re bringing it in-house", and the real reason was that for two months the deliverables were late.
One subscription covers the work an agency splits across a writer, a local specialist, and a social manager.
Each client gets their own project: their services, their voice, their plan, their CMS connection. theStacc researches, writes, scores, and publishes 30 articles a month into it.
Draft-for-approval mode holds everything for your editor. A deterministic filter strips AI clichés and em dashes, and every article is scored 0–100 across 10 SEO categories before it publishes.
Home services, clinics, restaurants — the accounts where the map matters. 15 planned Google posts a month, review replies published straight to Google, and weekly Maps, Local Pack and organic tracking.
These are the shapes of query theStacc builds your content and Google posts around — matched to the services you actually offer and the areas you actually cover.
theStacc does not sell search-volume or keyword-difficulty numbers — we don’t license a keyword database. Keywords are generated from your business and filtered for whether you can realistically win them.
One workspace per client account, with its own services, voice, keywords, and CMS connection. Nothing bleeds between accounts.
theStacc drafts each client’s services and tone from their site. Your team corrects it once, and the corrections become standing rules.
A 30-day topic plan per client, up front. Your strategist edits titles, kills topics, or regenerates the plan before anything gets written.
Articles are written and published on schedule, or held for your editor. Roles let a junior draft and a senior release.
Weekly rank tracking with history, plus index checks per article at days 2, 7, 14 and 28. Export it into whatever your client reporting already looks like.
Every module runs in one of three modes: full autopilot, draft-for-approval, or manual. You pick per module, and you can change it any time.
Not a strategy document. Actual published work — here is the shape of it.
Articles on your site Blog SEO
Titles are examples of the shape theStacc produces from your business — your real plan is generated from your own services and areas.
Posts on your Google profile Local SEO
If your agency reporting leads with impressions and ends with "great progress", ask two questions: which pages are indexed, and which keywords moved position this month. Both are checkable. Anything that cannot be tied to an indexed URL or a tracked position is decoration, not reporting.
SEO compounds, so anyone promising rankings in week two is guessing. Here is the honest sequence.
Connect your Google listing and, if you have one, your site. theStacc analyses the business, drafts your services and voice, and generates the first month’s plan. You approve it.
Posts begin landing on your profile every couple of days and articles publish on schedule. Reviews get replies. Your first weekly rank snapshot is recorded as the baseline.
Index checks run at days 2, 7, 14 and 28 per article, so you can see what Google took and what it ignored. Early ranking movement usually appears on long-tail terms first.
With Search Console connected, your real queries start feeding next month’s plan — the system writes toward terms you already almost rank for instead of guessing.
We do not guarantee rankings or lead volume, and we would be suspicious of anyone who does. What is guaranteed is the output cadence.
The comparison that matters for an agency is not "hire an agency" — it is what fulfilment costs you today. A freelance SEO writer runs $150–$400 an article; a junior content hire is $3,000–$5,000 a month loaded.
| Do it yourself | Hire an agency | theStacc | |
|---|---|---|---|
| Cost per client, per month | $1,200–$3,200 in writer fees | $3,000–$5,000 loaded headcount | $99–$167 per project |
| Articles per client | 4–8 a month | 8–12 a month | 30 a month |
| Turnaround when someone is ill | The deadline slips | Reassigned, slower | Unchanged — it runs on schedule |
| Quality gate | Your editor’s time | Your editor’s time | 0–100 score, then your editor |
| Multi-client setup | Folders and spreadsheets | Account managers | A workspace per client, with roles |
| White-label / your brand on it | Yes | Yes | No — this does not exist yet |
| Commitment | Per brief | Salaried | Month to month, per project |
Two straight answers. First, we have no agency case study — our published ones are in solar and B2B software, with real Search Console exports. We are not going to invent an anonymous "12-person agency" that tripled its margin. Second, and more important for you: theStacc has no white-label, no reseller programme, and no custom-domain or rebranded-report features. If putting your logo on the tool is a requirement, this is not your product today. What does exist is multi-project workspaces, Admin/Editor/Viewer roles, and content that publishes into your client’s own CMS under their brand — which is where the client actually sees it. The proof you can check yourself is thestacc.com’s blog: planned, written and published by the product, from a domain that started at zero.
What actually moves the needle for digital marketing agencies
Related industry guides: SEO for e-commerce brands , SEO for it services , SEO for printing & sign shops , SEO for saas companies , SEO for saas businesses .
No contract, no setup fee, no per-location surprise. Cancel and everything already published on your site stays yours.
15 planned posts a month — about every two days, review replies published to Google, weekly rank tracking, 0–100 profile audit. No website needed.
See Local SEO →30 SEO articles a month, researched, scored, and published to your site. WordPress, Webflow, Ghost and more.
See Blog SEO →Blog, Local SEO, and Social together — the full bundle at 15% off the separate prices.
See full pricing →Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Everything above is the software — you approve the work, or let it run. If you’d rather not think about marketing again, the same engine comes with people attached.
A dedicated SEO manager owns the strategy, quality-checks what the engine produces, and reports back every month. You get the output — articles live, Google posts published, reviews answered — without opening the app. Most digital marketing agencies who choose this are busy running the business, not learning software.
That is the only question that matters, and you should not take our answer for it. Run the free 3-day trial on one client account and read the output. What we can tell you about the mechanics: every article is scored 0–100 across 10 SEO categories before publishing, a deterministic filter strips AI clichés and em dashes, draft-for-approval mode means nothing reaches a client without your editor, and weekly voice learning turns your corrections into standing rules. It is a production line with a gate, not a button that sprays text.
No. There is no white-label dashboard, no reseller tier, no custom domain, and no rebranded reporting. We would rather lose the deal than promise a roadmap item as a feature. What is real: separate workspaces per client, Admin/Editor/Viewer roles, and content that publishes into the client’s own CMS under their brand.
Nothing technical, and we will not pretend otherwise — theStacc is a public product with public pricing. What clients cannot buy for $99 is the part you sell: strategy, positioning, editorial judgement, and someone accountable for the result. Agencies that resell tool output as a mystery are exposed by any tool. Agencies that sell thinking on top of cheap production are not.
Google’s published stance is that it rewards helpful content whatever produced it and targets unhelpful content produced at scale — which unedited bulk output genuinely risks. The controls that reduce that risk here are the 0–100 pre-publish score, the approval mode, and index checks at days 2, 7, 14 and 28 that show you what Google actually accepted per article. You can also publish well under 30 a month. We do not guarantee rankings, and volume without editing is a bad strategy regardless of who writes it.
Per project. Blog SEO is $99/mo, Local SEO $49/mo, Social $49/mo, or $167/mo for all three on the same project. Ten client projects is ten subscriptions, month to month, each cancellable on its own. There is an annual option and bundle discounts — the pricing page has the current numbers.
That is what the roles are for. Admin, Editor and Viewer let a junior build plans and draft while a senior holds release. Each module also has its own mode, so you can run a client’s blog on approval and their Google posts on autopilot.
Cancel that project. Access runs to the end of the paid period, everything already published stays on the client’s site, and your other projects are untouched.
Every month you close a client without fixing production, you add deliverables to the same small team. The failure is never dramatic. It is one late month, then a client who stops replying, then a renewal that quietly does not happen — and the churn costs more than the writer you were saving money on. The agencies that survive the next two years are the ones whose cost per client stops rising with headcount.
Start the free 3-day trial and watch the first posts and articles get made for your business. Cancel before it ends and you won’t be charged.
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