theStacc keeps your Google listing active, answers every review, and posts to Instagram, Facebook, LinkedIn and X — so the person deciding where to eat in the next twenty minutes sees a restaurant that is clearly open and clearly good. From $49/mo, no contract.
Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Used by operators who need publishing volume, not another dashboard
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SEO for restaurants is the work of getting your restaurant to show up when someone nearby searches for a place to eat — on Google Maps, in the local results, and in the regular blue links. For a restaurant it comes down to four things: a Google listing with current hours, photos and posts; reviews that get answered; social accounts that look alive when someone taps through; and pages on your site that answer the menu, parking, and “can you do a party of ten” questions people ask before they book.
Restaurants are different from most local businesses in one important way: the decision window is minutes, not weeks. Nobody researches dinner for a fortnight. They are hungry, they are already in the car or on the sofa, and they will pick from whatever the map shows them in the next two minutes. That is why freshness matters more here than almost anywhere else. A listing whose last update was two summers ago reads as a restaurant that might have closed, and people do not gamble on a drive across town.
Two surfaces, not one. The map — your Google Business Profile, which decides whether you appear in the local pack — and the blue links, where your website pages answer the questions people type before they buy.
Google rewards pages that have been live and useful for months, and listings that stay active. That is why cadence beats intensity: publishing steadily for a year outperforms a burst of work every quarter.
A group is standing on the pavement two streets away with a phone out. They are not reading your website. They open Maps, look at three pins, and skim three things: the star rating, the photos, and whether anything on the profile happened recently. Your food is better than the place they picked. That is not what they were judging.
The maddening part is that you know exactly what needs doing. Post the specials. Answer the review from the couple who waited forty minutes on a Saturday. Put up the new photos your server took. But service starts at five, the walk-in packed up on Tuesday, you are down a line cook, and the last thing you posted was a Christmas menu.
So it drifts. The reviews pile up without replies, which future diners read as a kitchen that does not care. Your Instagram has three posts this quarter. The new place that opened in spring, with worse food and a manager who posts twice a week, is now above you on the map. It is not going to correct itself.
And on the slow nights, when you are staring at four empty two-tops and doing the wage maths in your head, you will not know how many people looked for dinner near you that evening, saw someone else, and never knew you existed.
One subscription covers the work an agency splits across a writer, a local specialist, and a social manager.
theStacc plans 15 posts a month — roughly every two days — around what you actually serve: the menu, the brunch service, the private room, the patio, the seasonal change.
For a restaurant, social is not a side channel — it is the second thing people check after the map. theStacc writes and schedules to Instagram, Facebook, LinkedIn, and X, with captions written for each one rather than the same text copied four times.
Reviews are pulled newest and lowest-rated first, so the one about the wait on Saturday never sits there unanswered while a hundred people read it.
Private dining, group bookings, what is actually gluten free, where to park. These are the questions that decide a booking, and most restaurant sites answer none of them.
These are the shapes of query theStacc builds your content and Google posts around — matched to the services you actually offer and the areas you actually cover.
theStacc does not sell search-volume or keyword-difficulty numbers — we don’t license a keyword database. Keywords are generated from your business and filtered for whether you can realistically win them.
Search your restaurant on Google and confirm it. No website needed for Local SEO — it runs from the listing itself.
theStacc drafts your cuisine, services, service times, and tone from your business. You correct anything wrong before a word publishes.
15 planned Google post titles, a social calendar, and on Blog SEO a 30-day article plan. Edit or regenerate any topic.
Content is written the evening before it is due and posts on schedule — or waits for your approval. Your choice, per module.
Every Monday theStacc records your Maps, Local Pack, and organic position per keyword and keeps the history.
Every module runs in one of three modes: full autopilot, draft-for-approval, or manual. You pick per module, and you can change it any time.
Not a strategy document. Actual published work — here is the shape of it.
Articles on your site Blog SEO
Titles are examples of the shape theStacc produces from your business — your real plan is generated from your own services and areas.
Posts on your Google profile Local SEO
Booking for a group and worried nobody will be able to hear each other? Our back room seats twelve, sits away from the bar, and has its own door. We hold it for parties most nights and we will happily set a shorter menu so the kitchen can send everything together. Ask for the back room when you book.
SEO compounds, so anyone promising rankings in week two is guessing. Here is the honest sequence.
Connect your Google listing and, if you have one, your site. theStacc analyses the business, drafts your services and voice, and generates the first month’s plan. You approve it.
Posts begin landing on your profile every couple of days and articles publish on schedule. Reviews get replies. Your first weekly rank snapshot is recorded as the baseline.
Index checks run at days 2, 7, 14 and 28 per article, so you can see what Google took and what it ignored. Early ranking movement usually appears on long-tail terms first.
With Search Console connected, your real queries start feeding next month’s plan — the system writes toward terms you already almost rank for instead of guessing.
We do not guarantee rankings or lead volume, and we would be suspicious of anyone who does. What is guaranteed is the output cadence.
Restaurant marketing agencies commonly quote $800–$2,500 a month, usually with social handled by a separate freelancer on top. Here is the honest comparison, including what theStacc does not do.
| Do it yourself | Hire an agency | theStacc | |
|---|---|---|---|
| Monthly cost | Your only free hour | $800–$2,500 | $49–$167 |
| Google posts | When service allows | 4–8 a month | 15 a month, planned |
| Social posting | A burst, then nothing | Often a separate retainer | Instagram, Facebook, LinkedIn, X |
| Review replies | Days later, if at all | Usually an add-on | Drafted for every review |
| Rank reporting | Googling yourself | Monthly PDF | Weekly, with history |
| Contract | — | 6–12 months typical | Month to month |
| Who owns the content | You | Sometimes the agency | You — it stays on your site |
Our published case studies are in solar and B2B software — real Search Console exports, not mockups. We have not run a restaurant account long enough to show you a restaurant number, and a made-up testimonial from a bistro that does not exist would tell you everything you need to know about us. What transfers between industries is the mechanism, not the anecdote: the same engine that ranked our own site from a brand-new domain runs your listing, your social, and your blog. The free 3-day trial exists so you can judge the output on your own restaurant before paying for anything.
No contract, no setup fee, no per-location surprise. Cancel and everything already published on your site stays yours.
15 planned posts a month — about every two days, review replies published to Google, weekly rank tracking, 0–100 profile audit. No website needed.
See Local SEO →30 SEO articles a month, researched, scored, and published to your site. WordPress, Webflow, Ghost and more.
See Blog SEO →Blog, Local SEO, and Social together — the full bundle at 15% off the separate prices.
See full pricing →Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Everything above is the software — you approve the work, or let it run. If you’d rather not think about marketing again, the same engine comes with people attached.
A dedicated SEO manager owns the strategy, quality-checks what the engine produces, and reports back every month. You get the output — articles live, Google posts published, reviews answered — without opening the app. Most restaurants who choose this are busy running the business, not learning software.
Yes. Full autopilot is one of the three control modes, and it is the one most kitchens pick. theStacc writes the content the evening before it is due and publishes on schedule without waiting for anyone. If you would rather read everything first, switch that module to draft-for-approval instead. You can change the mode per module, any time, including switching to autopilot for the summer and back in January.
It cannot invent a price, a promo code, or a deadline — that is blocked in the code, not a setting you have to remember to switch on. Everything else comes from what you confirmed at setup, and you can correct your services and menu detail whenever they change. Phone numbers are stripped automatically because Google rejects posts that contain them.
An active profile is one of the signals Google uses for local visibility, and for a restaurant it does a second job: a listing with recent activity reads as open, which a listing last touched in 2024 does not. We will not promise you a ranking or a number of covers, and you should be wary of anyone who does. What we will say plainly is that a silent profile is a self-inflicted disadvantage in a category where nearly everyone chooses from the map.
No. theStacc covers exactly four channels: Instagram, LinkedIn, Facebook, and X. There is no TikTok, YouTube, or Pinterest support and no video production, and we would rather tell you that here than have you find out in week two. If TikTok is the centre of your marketing, keep doing it yourself and use theStacc for the map, the reviews, and the other four channels.
Yes. Each location gets its own listing, its own keywords, and its own posting schedule, and multi-location content is distributed across the locations rather than all aimed at one. Local keywords are built from a real service you offer combined with a real area you serve. What we will not do is generate fake neighbourhood pages for areas you do not actually trade in.
Output is immediate: posts live, reviews answered, social scheduled, usually within the first few days. Ranking movement is slower and shows over weeks, and we do not guarantee rankings or covers. The weekly rank history is there so you can see direction over time instead of judging from one lucky Saturday.
You keep access until the end of the period you paid for. Everything already published to your website stays yours, and posts already on your Google profile and your social accounts stay up. There is no contract and no exit fee — it is month to month, which is the only reason we have to keep the quality up.
Nothing breaks on the day you stop posting. Covers drift down a few a week, the map ranking slides one place, and it all looks like normal trade being normal. Six months later you are running a promotion to fix what was really a visibility problem, and discounting is a far more expensive way to fill a room than posting was. The cheapest week to start was the week you opened. The second cheapest is this one.
Start the free 3-day trial and watch the first posts and articles get made for your business. Cancel before it ends and you won’t be charged.
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