The ranking
12 commercial cleaning marketing agencies, ranked
#1 · Best overall
1
theStacc
AI-powered SEO content published for your cleaning company · from $749/mo · month-to-month
theStacc builds the visibility that puts a cleaning contractor on a shortlist before procurement opens. It researches what facility and property managers in your area actually search — medical office cleaning and pathogen handling, school custodial contracts and staff screening, warehouse floor care, post-construction phasing, office cleaning costs per square foot — then writes and publishes 30+ pages a month covering each facility type across each suburb and city you serve. Google Business Profile posts and review replies run alongside, which matters because a manager checking three contractors reads ratings before they read anything else. A human SEO manager reviews every page before it publishes, and you choose full autopilot, draft-for-approval, or manual. Pages are written to be cited by AI answer engines as well as ranked by Google, and everything published lives on a site you own.
Strengths
- 30+ facility-type, service and suburb pages published every month
- Written for facility managers, not for homeowners booking a deep clean
- Google Business Profile posts and review replies handled alongside
- Month-to-month, no minimum term, and the content stays yours
Good to know
- Covers every facility type and service area you want to bid in
- Runs the same way for one crew or a multi-city operation
Pricing: from $749/moMin term: NoneOutput: 30+ pages/moAI-search: Yes
Book a demo → 2
Comrade Digital Marketing
B2B and commercial cleaning SEO · custom pricing
Founded in 2008 and one of the few agencies here with real strength on the commercial side rather than residential maid service work. That distinction matters more than anything else in this category: a facility manager sourcing a nightly janitorial contract for a 90,000 square foot building behaves nothing like a homeowner booking a deep clean. Comrade builds for the former. Retainers are agency-scale and monthly page output stays low, so covering every facility type and every suburb takes years.
Strengths
- Genuine commercial and B2B cleaning focus
- Understands facility manager buying behaviour
- Solid technical SEO foundations
- Long operating history
Consider
- Agency-level retainers
- Low monthly publishing volume
Pricing: CustomBest for: Commercial contract lead generation
theStacc vs Comrade Digital Marketing: Comrade builds a good commercial foundation slowly; theStacc adds thirty facility-type and suburb pages a month on top of it.
Price from $749 vs CustomOutput/mo 30+ vs LowContract Month-to-month vs 6–12 mo
Compare on your site — book a demo → 3
Superpath
Janitorial websites and local search · custom pricing
Builds janitorial and commercial cleaning websites designed to convert, with attention to how these companies show up across search, maps and AI platforms — the last of which almost nobody else in the cleaning category is thinking about yet. For a cleaning company whose site is a phone number over a stock photo of a mop, the conversion work alone changes the economics of every existing visitor. The ongoing content program behind it is light, so ranking growth after launch is gradual.
Strengths
- Conversion-focused janitorial site builds
- Considers AI search visibility, unusually
- Maps and local search handled together
Consider
- Light ongoing content program
- Growth after launch is slow
Pricing: CustomBest for: Turning existing traffic into bids
theStacc vs Superpath: Superpath converts the visitors you get; theStacc multiplies how many facility managers arrive in the first place.
Price from $749 vs CustomOutput/mo 30+ vs LowContract Month-to-month vs 6–12 mo
Compare on your site — book a demo → 4
Thrive Internet Marketing Agency
SMB digital marketing at scale · custom pricing
A high-volume agency serving thousands of small businesses with a dedicated cleaning and janitorial practice, offering SEO, paid, web and reputation under a single account manager. Reliable, well-documented and easy to buy — a sensible first agency for an owner-operator who has never outsourced marketing. Volume delivery means the playbook is the same one running on a roofing company and a dental practice, adapted rather than designed for how commercial cleaning contracts are actually won.
Strengths
- Dependable delivery and clear reporting
- Every channel under one account manager
- Easy first agency relationship
Consider
- Adapted playbooks, not cleaning-specific strategy
- Limited depth on commercial bid dynamics
Pricing: CustomBest for: A first agency relationship
theStacc vs Thrive Internet Marketing Agency: Thrive runs a solid generic program; theStacc writes to the facility types and compliance requirements that win contracts.
Price from $749 vs CustomOutput/mo 30+ vs LowContract Month-to-month vs 6 mo
Compare on your site — book a demo → 5
Scorpion
Marketing platform and services for service businesses · custom pricing
A large platform plus services operation with serious technology behind lead handling, call tracking and reporting for home and commercial service companies. When leads arrive and get lost between a receptionist and a voicemail box, the response infrastructure here fixes a genuinely expensive problem. It is also a platform relationship with the lock-in that implies — the site and much of the data live inside their system, which makes leaving harder than joining.
Strengths
- Strong lead handling and call tracking
- Well-resourced platform and reporting
- Experienced with service businesses at scale
Consider
- Platform lock-in on site and data
- Premium pricing
Pricing: Custom (premium)Best for: Lead response infrastructure
theStacc vs Scorpion: Scorpion hosts your marketing inside their platform; theStacc publishes to a site you own and can take anywhere.
Price from $749 vs CustomOutput/mo 30+ vs LowContract Month-to-month vs 12 mo
Compare on your site — book a demo → 6
Blue Corona
Digital marketing for service contractors · custom pricing
Built for service contractors and unusually rigorous about measurement — cost per lead, cost per booked job, and call recordings reviewed rather than counted. For a cleaning company that has been burned by an agency reporting form fills that turned out to be spam, that rigour is worth paying for. The orientation is toward demand-capture channels though, which suits emergency and residential work better than the long, relationship-driven procurement cycle of a multi-year janitorial contract.
Strengths
- Rigorous lead validation and call review
- Strong paid search management
- Contractor-focused reporting
Consider
- Demand-capture bias suits residential better
- Limited long-cycle B2B content
Pricing: Custom + ad spendBest for: Measurable paid lead flow
theStacc vs Blue Corona: Blue Corona measures every paid lead precisely; theStacc builds the organic pages that make paid optional.
Price from $749 vs CustomOutput/mo 30+ vs LowContract Month-to-month vs 6–12 mo
Compare on your site — book a demo → 7
AdWave
Advertising for cleaning and janitorial services · custom pricing
Focused on paid advertising for cleaning and janitorial businesses, with a clear grasp of the trigger-driven nature of the residential side — a move-out, a post-construction clean, a burst pipe — where the decision often happens inside 48 to 72 hours and whoever appears first wins. Paid search is genuinely the right tool for that window. It is the wrong tool for a commercial contract that goes to RFP, gets three walkthroughs and takes four months to award.
Strengths
- Understands trigger-driven residential demand
- Fast to produce enquiries
- Cleaning-specific ad experience
Consider
- Poor fit for long commercial procurement
- Nothing persists after spend stops
Pricing: Custom + ad spendBest for: Residential and one-off jobs
theStacc vs AdWave: AdWave wins the 48-hour residential decision; theStacc wins the facility manager researching vendors for next year.
Price from $749 vs CustomOutput/mo 30+ vs n/aContract Month-to-month vs Monthly
Compare on your site — book a demo → 8
Hibu
Local marketing packages for small business · custom pricing
Bundled local marketing sold by a field sales team — website, listings, search, social and display in one monthly package, with a real person who visits. For an owner running crews all day and unwilling to manage vendors, that single point of contact has genuine value. The package is broad and shallow by construction, the website sits on their platform, and nothing in it is specific to winning janitorial contracts as opposed to any other local trade.
Strengths
- One package, one bill, one local rep
- Covers listings, site and ads together
- Low management overhead for the owner
Consider
- Broad and shallow across every channel
- Platform-hosted website
Pricing: Custom (package)Best for: Owners who want zero involvement
theStacc vs Hibu: Hibu bundles a bit of everything; theStacc goes deep on the pages that make a bid list.
Price from $749 vs CustomOutput/mo 30+ vs Very lowContract Month-to-month vs 12 mo
Compare on your site — book a demo → 9
Sprout Sage Solutions
Flat-rate cleaning SEO · from ~$1,500/mo
Publishes a flat SEO retainer from around $1,500 a month, which is refreshing in a category where every quote is custom and every custom quote is negotiable. You know what you pay and roughly what you get. At that price the deliverable is a modest number of pages and standard on-page work, so it fits a single-market cleaning company steadily improving rather than one trying to enter four metros at once.
Strengths
- Published flat pricing, no quote theatre
- Straightforward, predictable deliverables
- Reasonable for a single market
Consider
- Modest page volume for the price
- Not built for multi-market expansion
Pricing: From ~$1,500/moBest for: Single-market steady growth
theStacc vs Sprout Sage Solutions: Sprout Sage charges twice as much for a fraction of the pages; theStacc publishes 30+ from $749.
Price from $749 vs ~$1,500+Output/mo 30+ vs LowContract Month-to-month vs 6 mo
Compare on your site — book a demo → 10
Podium
Reviews and customer messaging · from ~$249/mo
Review generation, webchat and text messaging for local businesses, and the review engine is the strongest part — asking at the right moment and making it a two-tap job for the customer. In commercial cleaning, references and ratings carry real weight because a facility manager is placing their building in your hands overnight. It is not a marketing program: nothing here writes a page, targets a facility type, or gets you into a procurement shortlist.
Strengths
- Best-in-class review generation workflow
- Text and webchat lift response speed
- Published, affordable pricing
Consider
- No content or search program
- Only useful once you already have customers
Pricing: From ~$249/moBest for: Reviews and fast responses
theStacc vs Podium: Podium collects the proof; theStacc makes sure buyers reach the page where that proof is displayed.
Price from $749 vs ~$249+Output/mo 30+ vs n/aContract Month-to-month vs Annual
Compare on your site — book a demo → 11
CleanGuru
Janitorial bidding and estimating software · from ~$100/mo
Bidding and estimating software built for janitorial contractors, producing consistent square-footage-based proposals fast enough to quote several buildings in a day. Bid accuracy is where cleaning companies quietly lose money — underprice and you carry a bad contract for three years — so this tool addresses a real and underserved problem. It is entirely downstream of marketing. It helps you win the bids you are invited to, not get invited to more.
Strengths
- Fast, consistent janitorial bid production
- Prevents underpricing on multi-year contracts
- Cheap and specific
Consider
- Does nothing to generate opportunities
- Narrow single-purpose tool
Pricing: From ~$100/moBest for: Accurate, faster bids
theStacc vs CleanGuru: CleanGuru prices the bid; theStacc is why the facility manager asked you to bid.
Price from $749 vs ~$100+Output/mo 30+ vs n/aContract Month-to-month vs Monthly
Compare on your site — book a demo → 12
Janitorial Manager
Operations software with CRM · custom pricing
Operations software for janitorial contractors covering inspections, work orders, timekeeping and a light CRM, which keeps existing contracts from unravelling — and contract renewal is where the profit in this business actually lives. A client who renews for a fourth year costs nothing to acquire. As marketing it barely registers: there is no content, no search work and nothing that reaches a building owner who has never heard of you.
Strengths
- Inspection and quality tracking that protects renewals
- Work orders and timekeeping included
- Light CRM for existing accounts
Consider
- Operations software, not marketing
- No visibility or demand generation
Pricing: CustomBest for: Protecting existing contracts
theStacc vs Janitorial Manager: Janitorial Manager keeps the contracts you have; theStacc brings in the ones you have not bid on yet.
Price from $749 vs CustomOutput/mo 30+ vs n/aContract Month-to-month vs Annual
Compare on your site — book a demo →