theStacc keeps your Google Business Profile posting every couple of days, answers every review, and publishes the storm-damage and roof-replacement pages homeowners read before they call. From $49/mo, no contract.
Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Used by operators who need publishing volume, not another dashboard
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SEO for roofers is the work of getting your roofing company to appear when a homeowner nearby searches for a roof repair, replacement, or storm inspection. In practice it comes down to three things: a Google Business Profile that stays active, a steady flow of reviews with replies, and service pages that answer the cost and insurance questions homeowners ask before they pick up the phone.
Roofing is unusual because demand arrives in spikes. A hailstorm rolls through and hundreds of people search the same week — and the companies that show up are the ones that were already ranking, not the ones who started marketing on Monday. That is the real argument for cadence: you cannot build authority during the storm, only before it.
Two surfaces, not one. The map — your Google Business Profile, which decides whether you appear in the local pack — and the blue links, where your website pages answer the questions people type before they buy.
Google rewards pages that have been live and useful for months, and listings that stay active. That is why cadence beats intensity: publishing steadily for a year outperforms a burst of work every quarter.
You do good work — better work than the outfit that rolls in from three states away with a magnetic door sign. But when a homeowner opens Google after a hailstorm, none of that is visible. They see three listings, some photos, a rating, and a company that posted this week.
The part that stings is that you know you should be posting. You meant to. But you were on a roof, then quoting, then chasing an adjuster, and the last thing on your profile is from the spring before last.
So the surge comes and goes and you get a share of it from referrals, while the company with a full listing and 200 reviews takes the rest. Then the season ends and the phone gets quiet, which is exactly when you have time to fix it and no money coming in to pay for it.
And next spring, the same thing happens again.
One subscription covers the work an agency splits across a writer, a local specialist, and a social manager.
theStacc plans 15 posts a month — roughly every two days — around the work you actually do: inspections, repairs, replacements, gutters, storm damage.
Reviews are pulled newest and lowest-rated first, so the angry one from a job that went sideways never sits there unanswered for a month.
Roof replacement cost, insurance claims, storm damage signs, shingle vs metal. theStacc researches, writes, and publishes them on a schedule.
These are the shapes of query theStacc builds your content and Google posts around — matched to the services you actually offer and the areas you actually cover.
theStacc does not sell search-volume or keyword-difficulty numbers — we don’t license a keyword database. Keywords are generated from your business and filtered for whether you can realistically win them.
Search your roofing company on Google and confirm it. No website needed for Local SEO — it runs from the listing.
theStacc drafts your services, service areas, and tone from your business. You correct anything wrong before a word publishes.
15 planned post titles, and on Blog SEO a 30-day article calendar. Edit or regenerate any topic.
Content is written the evening before it is due and posts on schedule — or waits for your approval. Your choice, per module.
Every Monday theStacc records your Maps, Local Pack, and organic position per keyword and keeps the history.
Every module runs in one of three modes: full autopilot, draft-for-approval, or manual. You pick per module, and you can change it any time.
Not a strategy document. Actual published work — here is the shape of it.
Articles on your site Blog SEO
Titles are examples of the shape theStacc produces from your business — your real plan is generated from your own services and areas.
Posts on your Google profile Local SEO
After a hailstorm, the damage you can see from the driveway is rarely the whole story. Bruised shingles and cracked seals often show up months later as leaks. We do free inspections and document everything for your insurer, so you know what you are dealing with before it becomes a ceiling stain.
SEO compounds, so anyone promising rankings in week two is guessing. Here is the honest sequence.
Connect your Google listing and, if you have one, your site. theStacc analyses the business, drafts your services and voice, and generates the first month’s plan. You approve it.
Posts begin landing on your profile every couple of days and articles publish on schedule. Reviews get replies. Your first weekly rank snapshot is recorded as the baseline.
Index checks run at days 2, 7, 14 and 28 per article, so you can see what Google took and what it ignored. Early ranking movement usually appears on long-tail terms first.
With Search Console connected, your real queries start feeding next month’s plan — the system writes toward terms you already almost rank for instead of guessing.
We do not guarantee rankings or lead volume, and we would be suspicious of anyone who does. What is guaranteed is the output cadence.
Roofing marketing agencies commonly quote $2,000–$5,000 a month, often with a 6–12 month agreement. Here is the honest comparison, including what theStacc does not do.
| Do it yourself | Hire an agency | theStacc | |
|---|---|---|---|
| Monthly cost | Your evenings | $2,000–$5,000 | $49–$167 |
| Google posts | When you remember | 4–8 a month | 15 a month, planned |
| Review replies | Days later, if at all | Usually an add-on | Drafted for every review |
| Blog articles | Almost never | 2–4 a month | 30 a month on Blog SEO |
| Rank reporting | Googling yourself | Monthly PDF | Weekly, with history |
| Contract | — | 6–12 months typical | Month to month |
| Who owns the content | You | Sometimes the agency | You — it stays on your site |
Our published case studies are in solar and B2B software — real Search Console exports, not mockups. We have not run a roofing account long enough to show you a roofing number, and putting a made-up one here would tell you everything you need to know about us. What transfers between industries is the mechanism: the same engine that ranked our own site from a brand-new domain runs your listing and your blog. The 3-day trial exists so you can judge the output on your own business before paying for it.
What actually moves the needle for roofers
Related industry guides: SEO for self-storage facilities , SEO for solar companies , SEO for tree services , SEO for window cleaning , SEO for cleaning companies .
No contract, no setup fee, no per-location surprise. Cancel and everything already published on your site stays yours.
15 planned posts a month — about every two days, review replies published to Google, weekly rank tracking, 0–100 profile audit. No website needed.
See Local SEO →30 SEO articles a month, researched, scored, and published to your site. WordPress, Webflow, Ghost and more.
See Blog SEO →Blog, Local SEO, and Social together — the full bundle at 15% off the separate prices.
See full pricing →Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Everything above is the software — you approve the work, or let it run. If you’d rather not think about marketing again, the same engine comes with people attached.
A dedicated SEO manager owns the strategy, quality-checks what the engine produces, and reports back every month. You get the output — articles live, Google posts published, reviews answered — without opening the app. Most roofers who choose this are busy running the business, not learning software.
Reasonable. Two differences you can check rather than take on faith. There is no contract — month to month, so we have to keep earning it. And the free 3-day trial produces real posts and articles for your company before you pay anything, so you are judging output, not a pitch. Cancel before it ends and you are not charged.
You can run in approve-first mode and read every post before it goes out. Beyond that, theStacc physically cannot invent a promo code, a price, or a deadline — that is blocked in the code, not a setting. Phone numbers are stripped automatically because Google rejects posts containing them.
An active profile is one of the signals Google uses for local visibility, and a listing that has not been touched in a year reads as a business that may not be operating. We will not promise a ranking from posting — nobody honest will — but a quiet profile is a self-inflicted disadvantage in a category where people choose from the map.
Yes. Local keywords are built from a real service you offer combined with a real area you serve, and multi-location businesses get their content distributed across locations rather than all aimed at one. What we will not do is generate fake city landing pages for towns you do not actually serve.
Not for Local SEO at $49/mo — it runs entirely from your Google Business Profile. A website only matters if you want Blog SEO, which publishes articles to your own site.
Local movement usually shows over weeks, and we do not guarantee rankings or lead volume. What you can verify immediately is output: posts live, reviews answered, articles published. The weekly rank history then shows direction over time rather than a snapshot.
You keep access until the end of the period you paid for, and everything already published to your website stays yours. Posts already on your Google profile stay too.
Google ranks listings and pages that have been consistently active, which means the work that wins next spring’s surge has to happen this autumn. Every quiet month is a month of compounding handed to the company that did post. The cheapest time to start was last year; the second cheapest is before the next front comes through.
Start the free 3-day trial and watch the first posts and articles get made for your business. Cancel before it ends and you won’t be charged.
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