theStacc keeps your Google Business Profile posting every couple of days, answers every review, and publishes the deadline, deduction, and “how much does a CPA cost” pages small business owners read before they switch. From $49/mo, no contract.
Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Used by operators who need publishing volume, not another dashboard
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SEO for accountants is the work of getting your firm to appear when a business owner or individual nearby searches for a CPA, a tax preparer, or a bookkeeper. It comes down to three things: a Google Business Profile that stays active all year, reviews that get answered, and pages that answer the fee, deadline, and “do I even need an accountant” questions people ask before they book a call.
Accounting has a shape that most marketing advice ignores. Demand is sharply seasonal: searches for a tax preparer spike in the weeks before the filing deadlines and again around extensions and quarterly estimates, then fall off a cliff. Rankings, however, are not seasonal. They are built in the quiet months and cashed in during the busy ones, which is the exact opposite of how most firms budget. The firm that shows up in the March rush is the one that stayed visible in September.
Two surfaces, not one. The map — your Google Business Profile, which decides whether you appear in the local pack — and the blue links, where your website pages answer the questions people type before they buy.
Google rewards pages that have been live and useful for months, and listings that stay active. That is why cadence beats intensity: publishing steadily for a year outperforms a burst of work every quarter.
A business owner opens Google in the first week of March, types “CPA near me”, and picks from what the map shows: three listings, a rating, and whoever posted recently. Your firm may be the better firm. That is not what is on screen.
The part that gets under your skin is that you know exactly what to do. You meant to post. You meant to write the S-corp piece. Then it was January, and every hour after that belonged to a client, and by the time you had a free afternoon the season was over and so was the demand.
So the year runs on referrals and the same client list, which is fine until three of them sell, retire, or move their books to a firm with an app. Replacing a $9,000-a-year client with another $9,000-a-year client takes new inbound, and new inbound takes visibility you did not build.
And every September you tell yourself this is the year you sort out the website. Then it is January again.
One subscription covers the work an agency splits across a writer, a local specialist, and a social manager.
theStacc plans 15 posts a month — roughly every two days — around the work you actually do: tax prep, bookkeeping, payroll, S-corp elections, quarterly estimates, IRS notices.
Reviews are pulled newest and lowest-rated first, so the one-star from a client who owed more than they expected does not sit unanswered until summer.
What a CPA costs, S-corp versus LLC, what a CP2000 notice means, which receipts actually matter. theStacc researches, writes, scores, and publishes them on a schedule.
These are the shapes of query theStacc builds your content and Google posts around — matched to the services you actually offer and the areas you actually cover.
theStacc does not sell search-volume or keyword-difficulty numbers — we don’t license a keyword database. Keywords are generated from your business and filtered for whether you can realistically win them.
Search your firm on Google and confirm it. No website needed for Local SEO — it runs from the listing.
theStacc drafts your services, client types, and tone from your business. You correct anything wrong before a word publishes.
15 planned post titles, and on Blog SEO a 30-day article calendar. Edit or regenerate any topic — pull the season forward if you want deadline content early.
Content is written the evening before it is due and posts on schedule, or sits in draft for your approval. Your choice, per module.
Every Monday theStacc records your Maps, Local Pack, and organic position per keyword and keeps the history, so you can see what the off-season work bought you.
Every module runs in one of three modes: full autopilot, draft-for-approval, or manual. You pick per module, and you can change it any time.
Not a strategy document. Actual published work — here is the shape of it.
Articles on your site Blog SEO
Titles are examples of the shape theStacc produces from your business — your real plan is generated from your own services and areas.
Posts on your Google profile Local SEO
Thinking about an S-corp election? The saving comes from payroll tax, not income tax, and it only works once your profit is high enough to cover a reasonable salary plus the extra filings. Below that line it usually costs more than it saves. We can run the numbers on your actual books before you decide.
SEO compounds, so anyone promising rankings in week two is guessing. Here is the honest sequence.
Connect your Google listing and, if you have one, your site. theStacc analyses the business, drafts your services and voice, and generates the first month’s plan. You approve it.
Posts begin landing on your profile every couple of days and articles publish on schedule. Reviews get replies. Your first weekly rank snapshot is recorded as the baseline.
Index checks run at days 2, 7, 14 and 28 per article, so you can see what Google took and what it ignored. Early ranking movement usually appears on long-tail terms first.
With Search Console connected, your real queries start feeding next month’s plan — the system writes toward terms you already almost rank for instead of guessing.
We do not guarantee rankings or lead volume, and we would be suspicious of anyone who does. What is guaranteed is the output cadence.
Accounting marketing agencies commonly quote $1,000–$3,000 a month, often on a 6–12 month agreement signed right before the season. Here is the honest comparison, including what theStacc does not do.
| Do it yourself | Hire an agency | theStacc | |
|---|---|---|---|
| Monthly cost | Billable hours you lose | $1,000–$3,000 | $49–$167 |
| Google posts | When someone remembers | 4–8 a month | 15 a month, planned |
| Review replies | After season, if at all | Often an add-on | Drafted for every review |
| Blog articles | 1–2 a year | 2–4 a month | 30 a month on Blog SEO |
| Off-season activity | Stops in May | Billed either way | Same cadence all year |
| Contract | — | 6–12 months typical | Month to month |
| Who owns the content | You | Sometimes the agency | You — it stays on your site |
Our published case studies are in solar and B2B software — real Search Console exports, not mockups. We have not run an accounting firm long enough to show you an accounting number, and you audit numbers for a living, so a fabricated one here would tell you exactly what we are worth. What transfers between industries is the mechanism: the same engine that ranked our own site from a brand-new domain runs your listing and your blog. One more thing we will state plainly, because it matters in your profession: theStacc does not ship a US compliance rule pack for accountants, CPAs, or tax preparers. The advisor pack we do have is India and SEBI only, and it does not cover you. What applies to your content is the universal FTC and fake-review ruleset, the block on inventing figures, and your own review. The free 3-day trial exists so you can judge the output on your own firm before paying anything.
No contract, no setup fee, no per-location surprise. Cancel and everything already published on your site stays yours.
15 planned posts a month — about every two days, review replies published to Google, weekly rank tracking, 0–100 profile audit. No website needed.
See Local SEO →30 SEO articles a month, researched, scored, and published to your site. WordPress, Webflow, Ghost and more.
See Blog SEO →Blog, Local SEO, and Social together — the full bundle at 15% off the separate prices.
See full pricing →Free 3-day trial · Cancel before it ends and you won’t be charged · Content on your site stays yours
Everything above is the software — you approve the work, or let it run. If you’d rather not think about marketing again, the same engine comes with people attached.
A dedicated SEO manager owns the strategy, quality-checks what the engine produces, and reports back every month. You get the output — articles live, Google posts published, reviews answered — without opening the app. Most accountants who choose this are busy running the business, not learning software.
This is the right first question. Two answers. Run in draft-for-approval mode and nothing reaches the public without a licensed person reading it — most firms do. And theStacc physically cannot invent a fee, a refund amount, a threshold, or a deadline; that is blocked in the code, not a setting. What it will not do is act as your technical reviewer. Tax content changes every year and the accuracy sign-off is yours. The trial is there so you can read real drafts about your own services before you commit to anything.
No, and we will not pretend otherwise. theStacc ships compliance rule packs for attorneys (baseline plus New York, Florida, and Texas), US healthcare, US mortgage, and California real estate and contractors. There is no US pack for CPAs, EAs, or tax preparers, and the financial-advisor pack that exists is India and SEBI only — it does not cover accounting practice in the US. Your content runs against the universal FTC and fake-review rules and the hard block on invented figures, and your state board rules remain your responsibility.
Because that is when the ranking is actually built. Position in Maps and in organic results reflects sustained activity, not a burst, so the profile that wins March is the one that was posting in August. It is month to month at $49, so there is nothing stopping you pausing — we are just telling you honestly that the firms who pause in May are the ones starting from behind every January.
Price and cadence. Local SEO is $49/mo, Blog SEO is $99/mo for 30 articles, all three modules bundled is $167/mo, no contract. An agency at $2,000 typically produces two to four articles a month and a monthly PDF report. What an agency gives you that software does not is a human strategist. If you want that, our Managed Services start at $749/mo.
Not for Local SEO at $49/mo — it runs entirely from your Google Business Profile, which is where most “accountant near me” decisions get made anyway. A website only matters if you want Blog SEO, which publishes articles to your own site.
You set the voice at setup and theStacc keeps learning from your edits — every change you make is distilled weekly into standing style rules. A deterministic filter strips the usual AI tells before anything publishes. Read the trial output and judge it on the page rather than taking our word for it.
You keep access until the end of the period you paid for, and everything already published to your website stays yours. Posts already on your Google profile stay too.
Search demand for accountants is seasonal. Visibility is not. Google rewards profiles and sites that have been consistently active, which means the firm that wins the next filing rush is the one that kept posting through the quiet summer. If you wait until the phones start ringing to start marketing, you are competing for the season with a listing that has been asleep since May — and there is no budget that buys back six months of cadence in three weeks.
Start the free 3-day trial and watch the first posts and articles get made for your business. Cancel before it ends and you won’t be charged.
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