More family law consultations from Google, on autopilot.
Nobody files for divorce on impulse. People research quietly for weeks, read every review, and shortlist two or three firms before the first call. Stacc keeps your practice visible and credible the whole time: daily Google Business Profile posts, instant review alerts, and Maps rank tracking, running themselves.
No contracts · Cancel anytime · $49/mo after trial
What is family lawyer SEO?
Family lawyer SEO is the work of making your firm visible while someone decides who to trust with a divorce, a custody dispute, or an adoption. It puts your practice in Google's Map Pack and organic results for searches like "divorce lawyer near me," so the person comparing attorneys from their couch at night calls your office and not the firm below you.
That demand is almost entirely search-driven. Google found in a 2013 consumer survey that 96% of people seeking legal advice use a search engine, and in family law the searching stretches across weeks: matter research first, then firm names, then reviews, then the call. Most clients contact only two or three firms, so the shortlist is everything. Our family law SEO guide covers the full strategy, and the family law keyword research shows exactly what divorcing spouses and parents type.
Your next client has been researching for weeks. They're about to call another firm.
Family law clients compare firms privately before they ever pick up the phone. By the time someone requests a consultation, the shortlist is set, and it was built from your Google Business Profile and your reviews.
The search starts long before the call.
Someone considering divorce researches at night, on their own device, for weeks. A profile that has not posted in months looks like a firm that is not taking cases, and you never learn the consultation existed.
One bad review sits unanswered.
Family law reviews run emotional, and some come from the opposing party rather than a client. An ignored review, or a reply that reveals who you represented, costs consultations and can breach confidentiality.
You rank for your name. Not for custody.
Nobody searches a firm name when a marriage is ending. They search "divorce lawyer near me" and "child custody attorney near me." If you are not in the Map Pack for those, another firm books the consultation.
Every local signal Google rewards. Running itself.
Stacc automates the exact activities Google uses to rank law firms in the Map Pack, so your practice stays on the shortlist for divorce, custody, and support matters while you focus on clients and court.
Daily GBP posts.
Thirty posts per month keep your profile active and aimed at the searches that sign engagements: divorce, child custody, child support, adoption, prenuptial agreements, and mediation.
Instant review alerts.
Get notified the moment a review appears, with a response template that never confirms representation or mentions custody, support, or court details. You reply in minutes and protect the trust that wins consultations.
Rank tracking across your market.
Grid-based Maps reports show exactly where your firm ranks for "divorce lawyer near me" and every matter keyword, across the counties you cover. Our family law local SEO guide explains how the grid works.
Connect once. Stacc runs your local presence.
No GBP logins. No writing posts between hearings. No manually checking reviews. Set it up once and your Maps presence runs itself.
Connect your Google Business Profile.
Search for your firm by name. Stacc pulls your GBP data, review history, and current position, then identifies the family law keywords you are not ranking for. Our family law GBP guide shows what a complete profile looks like.
AI builds your family law content plan.
Thirty location-targeted posts per month covering the matters you accept, timed to demand patterns like the January divorce-filing surge and the custody disputes that surface before a new school year.
Posts go live. Rankings climb. Consultations come in.
Content publishes on schedule. Review alerts arrive instantly. Your ranking report updates monthly. You focus on clients, filings, and court.
Marketing that respects bar rules and client privacy.
Attorney advertising is regulated by every state bar, and family matters add a layer of privacy most marketers never think about. Stacc is designed around what a firm can and cannot say.
No outcome promises, ever.
Posts explain the process and promote your availability. They never promise a settlement, a custody arrangement, or a support figure, and they avoid "specialist" claims your state may restrict under rules like ABA Model Rule 7.1.
Replies that protect confidentiality.
Review response templates thank the reviewer without confirming who is or was a client and without repeating custody, support, or court details, the approach ABA Formal Opinion 496 points to under Model Rule 1.6. Sometimes the right reply is none at all, and that call stays with you.
Your disclaimers stay in your hands.
Any disclaimer your state bar requires remains yours to control. Stacc never adds legal language on its own, and sensitive posts can wait for your sign-off before publishing.
Less than one signed engagement. Every month.
An uncontested divorce commonly runs $1,500 to $5,000 in attorney fees, and a contested custody matter often reaches five figures. Stacc helps you sign more of them from Google for $49 per month. Our family law SEO cost breakdown shows what agencies charge for the same work.
Local SEO Module · Family Law Firms
GBP posts, review monitoring, rank tracking. On autopilot.
- 30 family-law GBP posts per month
- Divorce, custody, support, adoption, and mediation keyword targeting
- Instant review alerts with confidentiality-safe response templates
- Grid-based Maps rank tracking across your counties
- Multi-office management from one dashboard
- Monthly local SEO performance report
No contracts · Cancel anytime
Questions family law attorneys ask.
Not finding what you need? Email hello@thestacc.com. We reply within 24 hours.
Most family law firms see meaningful Maps movement within 60-90 days of consistent GBP activity. Profiles that were quiet before Stacc often move within 30-45 days. Competitive metros crowded with divorce and custody practices can take longer, and your monthly ranking report shows exactly where you gain and where you stall.
Matter and city combinations like 'divorce lawyer near me,' 'child custody attorney [city],' 'family law attorney [city],' 'child support lawyer [city],' 'adoption lawyer [city],' and 'prenuptial agreement lawyer near me.' The plan is calibrated to the matters your firm actually accepts, not a generic legal keyword list.
Stacc posts educate readers on the process and promote your availability. They never promise a settlement or custody outcome, and they avoid 'specialist' claims your state may restrict, which are the statements that trigger bar complaints. You set approval rules, sensitive posts can wait for your sign-off, and required disclaimers stay under your firm's control.
Family law attracts reviews from opposing parties, and you cannot publicly confirm who was or was not a client. Stacc sends an instant alert with the review text and a response template that acknowledges the reviewer without revealing representation or repeating custody, support, or court details, so you can reply in under a minute without creating a confidentiality problem.
Yes. Each office gets its own keyword strategy, content calendar, and ranking report from one dashboard. That fits firms practicing across several counties or an entire metro area, and you can pause a location any time consultation capacity fills up.
Legal marketing agencies typically charge $600-$1,500 per month for manual GBP management, often on long contracts. Stacc automates the same daily posting, review monitoring, and rank tracking for $49 per month with no contract, and your firm keeps control of every claim.
The Local SEO module handles GBP posts, review monitoring, and rank tracking. The Blog SEO module at $99 per month adds website articles targeting research-phase searches like 'how much does a divorce cost' and 'how is custody decided.' Many firms run both. See the Content SEO module for details.
Just connect it. Stacc pulls your GBP data, review history, and current ranking position, then builds a content plan around the matters you accept and the counties you cover. Setup takes under five minutes, and your first posts are ready to publish within days.
Right now, someone in your market is quietly searching "divorce lawyer near me."
They will research for weeks, read every review, and call two or three firms. Every week your profile stays quiet, your name is not on that shortlist. Try Stacc free and get your first posts live this week.
Sign up for free →