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Publishing

Configure publishing modes, set up WordPress integration, use webhooks for custom sites, and manage content sync settings.

Once content is generated, theStacc handles publishing to your website. Configure your publishing mode and integrations under Content SEO > Settings > Publishing.

Publishing modes#

No auto publish#

Blogs are saved as drafts. You manually review, edit, and publish each one when ready. Best for maximum control over every piece of content.

Requires approval#

Blogs enter a "Pending Review" state. You receive a notification, review the post, make edits if needed, then approve or reject. Rejected posts can be regenerated. Best balance of control and convenience.

Auto publish#

Blogs publish automatically after generation and SEO scoring. No review step required - but you can still unpublish or edit after it goes live. Requires an active publishing integration. Best for hands-off operation.

Publishing integrations#

WordPress.com#

Connect via OAuth authentication:

  1. Go to Settings > Publishing > Integrations
  2. Click Connect WordPress.com
  3. Authorize theStacc to access your WordPress site
  4. Select your target site

Posts are created as standard WordPress posts with title, body, featured image, categories, tags, and SEO meta data (compatible with Yoast and RankMath).

WordPress.org (self-hosted)#

Connect using Application Passwords:

  1. In your WordPress admin, go to Users > Profile > Application Passwords
  2. Create a new application password for theStacc
  3. In theStacc, enter your site URL and application password
  4. Test the connection

Webhook#

For custom websites or CMS platforms not directly supported:

  1. Enter your custom endpoint URL
  2. Add any required custom headers (key-value pairs)
  3. Click Test Connection to verify reachability
  4. Click Sample Payload to send the real publish-shape JSON and validate your parser

Your receiver must handle two events: test.ping (no blog fields, returned by Test Connection) and blog.published (full blog payload). Respond to publish events with {"ok": true, "url": "<live-post-url>", "id": "<your-cms-id>"} so theStacc can show a clickable View live post link.

See Connect Platforms → Custom Webhook for the full request/response contract and a minimal receiver example.

Ghost#

Connect your Ghost blog for direct publishing via the Ghost Admin API. Enter your Ghost site URL and API key to get started.

Webflow#

Publish blog content directly to your Webflow CMS. theStacc uses a Webflow API token — generated in Site Settings → Apps & Integrations → API Access — with CMS: Read and write and Sites: Read and publish permissions. After connecting, theStacc creates each new blog as a CMS item, optionally publishes the site so it goes live immediately, and stores the live URL on the post. See Connect Platforms → Webflow for the full setup walkthrough including permission selection.

Shopify#

Publish blog posts to your Shopify store's blog. Connect your Shopify store and theStacc handles publishing to your store's built-in blog.

Integration management#

Each connected integration shows:

  • Connection status (Active/Inactive)
  • Last sync timestamp
  • Connection details
  • Test button to verify the connection
  • Toggle to activate or deactivate
  • Disconnect option